SAVE THE TIGERS: Rag & Bone is doing its part to help save tigers from extinction. The company threw a party Wednesday night at their Mercer Street store to raise awareness of the fact that there are fewer than 4,000 tigers left in the wild due to habitat loss and illegal poaching.
Discovery Communications has assembled a group of consumer partners, including Rag & Bone, and celebrities, to help bring the tigers back by conserving nearly a million acres of protected land on the border of India and Bhutan in support of World Wildlife Fund. The new tiger-conservation content and partnerships represent the next chapter of Discovery’s Project C.A.T. (Conserving Acres for Tigers), a groundbreaking partnership with World Wildlife Fund to help double the wild tiger population by 2022.
The party, which was thrown by Marcus Wainwright, chief executive officer of Rag & Bone, and Desiree Gruber, “Project Runway” executive producer and ceo of Full Picture, included such guests as Daniella Vitale, ceo of Barneys New York; Patti Harris, ceo of Bloomberg Philanthropy, and Charlie Walk, president, Republic Records.
Daniella Vitale at the Rag & Bone event.
Wainwright designed a T-shirt that was given out at the party. When he was young, he