Anastasia Soare on Millennials, Instagram and Starting With Nothing

Anastasia Soare is a Millennial at heart.
The founder of Anastasia Beverly Hills is not only open to sharing her life on social media, but also open to sharing it on stage, where she teared up Wednesday as she recalled a trip to the White House — when President Obama was still in office — and the opportunities that moving to the U.S. afforded to her.
“This is my dream…to take every opportunity that I see in this country that probably you don’t see it unless you are an immigrant like me….[At the White House], I was under that seal, and I said to my daughter, ‘Can you please take a picture? Because if it wasn’t for this country, I would never be able to do what I [do] today’ — I started from nothing.”
Soare, the founder of Anastasia Beverly Hills, moved to the U.S. as a single mom who didn’t speak English and couldn’t get approved for a credit card with a $500 limit. Her business is said to have done roughly $250 million in sales for 2016.
“I came from nothing,” Soare said. “Just a few years ago, I had zero Instagram followers, which in today’s social media world means

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