Escada RTW Pre-Fall 2018

Newly appointed global design director Niall Sloan started in August, though his first imprint on the label won’t be until the fall 2018 collection. In the interim, a design team worked on both mainline and Sport with the goal of taking classic Escada prints and reinterpreting them in new silhouettes. The effect was a less structured, more lightweight offering for the boardroom to dinner. Florals atop florals were an easy path to more youthful dressing, and could pack easily into itself, like a wrinkle-free coatdress that folded into an envelope pouch.
The inspiration was twofold — Peter Lindbergh’s recent photo exhibition in Germany and iznik pottery from Turkey — resulting in a mix of classic men’s wear-inspired suiting with bold prints in red, blue and turquoise. The items that toed the balance best were subtle, as in cardigans and sweatshirts with hand-beaded petals that never felt overdone. There were in fact quite a few embellished looks, from a flirty blue dress that would suit any young starlet to an evening gown that took over 300 hours to hand-bead; though a great deal of work was applied to these, they maintained an unstructured ease. Perhaps that’s the reason customers keep coming back

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