The reviews for this puppy life jacket will absolutely make your day

A lot of dogs — if not most, or all of them — are just naturally drawn towards the water. Problem is, not all of them can, you know, swim.

Most of them just kind of do this:

Wow, that’s cute.

But just because your pup can’t swim doesn’t mean they don’t deserve to. We fully support equal swimming opportunities for all dogs, big and small. But if you can’t afford to send your pet to the puppy YMCA each week for an in-depth water-treading lesson, here’s the next best thing: The Ruffwear Float Coat.

The Ruffwear Float Coat is simple in its purpose: It’s a life jacket for dogs. That’s it. It’s genius. Why the fresh hell hasn’t anyone thought of this before? Your …

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